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Call center metrics are key performance indicators, and they should focus on business goals and call center solutions. If metrics are analyzed and lined up with strategies, they can boost quality and save an organization money. Metrics monitor a call center’s performance by gathering and analyzing information; there are productivity metrics, quality metrics, and customer satisfaction metrics.
Inbound productivity metrics include the number of calls handled, and their timing. Also included are the number of emails handled, and the average time to respond to emails. Inbound productivity metrics comprise the percentage of calls and transactions resolved in the first contact. Outbound productivity metrics include the number of outbound calls and their timing. Productivity metrics for orders and quotes include the number of quotes and proposals, prices of quotes, and dollar amount of items sold. They also identify the number of leads and cross-sell/up-sell opportunities.
Quality metrics involve the accuracy of orders and quotes. They quantify product knowledge, technical knowledge, and communication and problem solving skills. Satisfaction metrics are figured from real time surveys of customers, field sales staff, and partners/distributors.
Analyzing these metrics can show if goals are being met, and if call center solutions are needed. The results will show specific areas that need improvement, and the quality of the call center will improve if new plans are put into practice. Cost analysis including measuring cost per call can save money and increase revenues by implementing improvements where needed.
Answer Center America, Inc. offers high quality call center solutions with their state of the art technology, and professional staffing. GoACAnow.com operates efficiently by analyzing metrics, and can increase a business’ bottom line.
Bio: Grace Enderlein is a freelance writer and editor. “Call Center Metrics Can Boost Quality and Save Money” outlines what metrics measure, and how they can increase quality and save money for call center solutions.
From Sales Life Style |